Olympia London is more than an exhibition venue, conference centre and live-event space. It’s an inspiration.

Olympia London is more than an exhibition venue, conference centre and live-event space. It’s an inspiration.

B2B content shouldn't be boring
Feb 2017
Your delegates are hungry for information. Whether it’s the newest tech launch, the latest research findings or brand showcases, everyone wants to enrich their minds and come away with the feeling […]
5 Brands that take sensory seriously
Feb 2017
Creating lasting memories, making an impact, increasing engagement and gaining brand loyalty are all key drivers for brand activations. We understand that to hit these objectives we need to craft […]
The Toy Fair takes place this January at Olympia London
Jan 2017
Are you looking to launch a new exhibition? Majen Immink, Head of Operations and Sales for Toy Fair shares excellent advice, plus her experiences in Marketing and the key advantage of working […]
Capturing real-time data at your next conference
Jan 2017
Real-time data allows conference organisers to gauge exactly what their delegates are thinking, feeling and experiencing in the moment. This enables you to make decisions which instantly have a […]
Olympia London's highlights of experiential events 2016
Nov 2016
2016 has brought us creative simulations, innovative activations and a lot of face paint. We’ve had over 200 events all shapes and sizes call Olympia London home and welcomed more than 1.5million […]
How to incorporate Christmas in your conferencing
Nov 2016
December is a great time of year to hold a conference, it's the perfect occasion to celebrate success and discuss opportunity for the New Year. And what better way to incorporate Christmas cheer […]
What can eventprofs take from Christmas Adverts
Nov 2016
The most classic story of all time, the tale of Father Christmas, has been told for years and resonates with millions of children across the globe. But how can we apply this success to our own […]
Opportunities for the conferencing industry
Nov 2016
You may have seen recent research that presented a market value decline of 11% over the last year in conferencing and meetings. We know the industry is highly dependent on macroeconomics, and with […]
The difference between Virtual Reality and Augmented Reality in events
Nov 2016
As we are now starting to see this technology become widely available in our industry, do we truly understand the difference? And which one should we be investing in for the future?  Round 1: What […]
Make your content work harder
Oct 2016
With content swiftly being hailed as king over these past few years, it’s no wonder that every business is jumping on the blog bandwagon—ourselves included.  So, as budgets and resources are being […]

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