Dragon's Den team on the look out for the next big thing at Pure London.

01 Feb 2013

Each season, Pure London welcomes thousands of successful businessmen and women whose expertise can be found across all levels of the fashion industry. This February, the Dragon's Den team will be paying a visit to Olympia London on the lookout for hopeful entrepreneurs. Over 1000 brands will be on show at Pure London; from high-end womenswear and launching lingerie brands to handmade accessories and niche young fashion designers for the team to browse.

The hugely successful BBC programme, which features five of the most successful and commercial brans in the UK, is in need of fresh, innovative ideas for their 11th series. Following the style of previous series, entrepreneurs will be given the chance to pitch their business ideas to the Dragons with the hope of receiving expert advice and a valuable investment. Whether focused on the business, sales or design aspects of a company, Pure London will undoubtedly be bursting with potential candidates in need of a helping hand from the notorious Dragons.

For brands and entrepreneurs looking for investment and wishing to pitch their idea to the Dragons, further information on how to apply can be found at www.purelondon.com/dragonsden.