Major brands support new London event

01 Oct 2015

May 2016 will see the launch of Elevate, an annual trade event focused on an increasingly important societal challenge: turning the tide on physical inactivity.

Elevate has now been officially announced with inaugural dates of 4-5 May 2016 at Olympia, London. Many of the major brands from the physical activity sector including Technogym, Matrix, Cybex, BILT by Agassi and Reyes, TRX and Speedo have already confirmed their support.

"As the leaders in wellness Technogym work closely with leading figures in the world of academics, medicine, and science to help encourage cross-sector collaboration, innovation and future health outcomes. We are pleased to support Elevate by becoming the sponsor of the Physical Activity for Health and Wellbeing seminar and look forward to a B2B event which brings together all those best placed to tackle physical inactivity." said Andrea Bianchi, Technogym’s UK Managing Director.

Over 100 speakers from across academia, industry, healthcare and performance will be represented including Public Health England, Active Luton, University College London Hospitals, National Trust, SLM, Sport and Recreation Alliance, GlaxoSmithKline Human Performance Lab, British Cycling, Nuffield Health, EIS, Sheffield Hallam, Loughborough University and many more. Support for Elevate doesn’t stop there, with leading organisations such as London Sport, The Institute of Sport, Exercise & Health (ISEH), The Chartered Institute for the Management of Sport and Physical Activity (CIMSPA), SIBEC, The Knowledge Transfer Network, The National Centre for Sport and Exercise Medicine (NCSEM) and The Project Network & Co, also supporting the event.

Prof Fares Haddad, ISEH Clinical Director said “The ISEH aims to translate between elite sport, amateur sports and exercise prescription; with the ultimate aim of both health and performance gains. We are pleased to support Elevate because we believe London is the best place for the major stakeholders to learn more about the ways in which exercise, health and performance connect from each other.’’

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Diary date for event calendars:
Name of event: Elevate
Date of event: 4-5 May 2016
Venue: Olympia London, UK
Registration: This event is free to attend
Twitter: @elevatearena

Notes for editors:

Elevate is the UK’s first cross-sector event bringing together academia, healthcare, government, the physical activity sector and performance experts to focus on an increasingly important and complex societal challenge: turning the tide on inactivity.

Taking place at Olympia London between 4-5 May 2016 Elevate will explore the ways in which exercise, health and performance connect.

Press passes, images and further details can be obtained by contacting the Elevate Team: Jo Tyler, Marketing Director,  T: +44 (0)1737 855012 E: