Conferences

Conferences

5 things not to do when planning a conference by Olympia London
Mar 2017
As Sir Richard Branson once said “You don't learn to walk by following rules. You learn by doing, and by falling over”… Though in our industry there is little room for mistakes. Unfortunately for us […]
Mar 2017
Ahead of International Confex, Commercial Director at Olympia London, Anna Golden, discusses the venue's market research programme, as well as the organiser exhibitor visitor disparity.  In 2015, we […]
Feb 2017
One of the struggles facing organisers and agencies when growing a conference is creating an event which truly engages with a younger audience. We spoke with creative events agency, WONDER who, with […]
B2B content shouldn't be boring
Feb 2017
Your delegates are hungry for information. Whether it’s the newest tech launch, the latest research findings or brand showcases, everyone wants to enrich their minds and come away with the feeling […]
Capturing real-time data at your next conference
Jan 2017
Real-time data allows conference organisers to gauge exactly what their delegates are thinking, feeling and experiencing in the moment. This enables you to make decisions which instantly have a […]
How to incorporate Christmas in your conferencing
Nov 2016
December is a great time of year to hold a conference, it's the perfect occasion to celebrate success and discuss opportunity for the New Year. And what better way to incorporate Christmas cheer […]
Opportunities for the conferencing industry
Nov 2016
You may have seen recent research that presented a market value decline of 11% over the last year in conferencing and meetings. We know the industry is highly dependent on macroeconomics, and with […]
Oct 2016
With content swiftly being hailed as king over these past few years, it’s no wonder that every business is jumping on the blog bandwagon—ourselves included.  So, as budgets and resources are being […]
How can you personalise email communications?
Oct 2016
Face to face networking is a key part of every exhibition. It's this interaction that inevitably helps build long term relationships and a successful show. So how can we replicate this personal […]
How to attract the millennial market to your next conference
Sep 2016
The first true digital generation now make up almost 1 in 4 of the adult population. That’s a colossal amount of potential ‘bums on seats’ for us eventprofs. But this group of people absorb […]

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