All eyes will be focused on beauty at IMATS London when it returns to the home of inspirational events from the 17th - 20th May.
Just in time for the Royal wedding, the event will broadcast the most spectacular wedding of the year while showcasing the latest make-up products and techniques. Although Kate Middleton mastered her own bridal look with a little tutorial from Bobbi Brown, we will be guessing whether fabulous Miss Markle will follow onto her soon to be sister-in-law's beauty footsteps on her big day.
However, one thing is for sure: make-up artists at IMATS will get the unique opportunity to perfect their bridal looks with Kat Von D Beauty's bridal expert Tara Buenrostro. With 14 years of experience from behind the veil, she will demonstrate how to enhance a bride's beauty in an exclusive masterclass.
Besides the aisle, the trade-only event, dedicated to the professionals of the beauty industry, will be showcasing top professional make-up brands, the latest trends and products; and how best to translate them into the market.
Displaying the best professional make-up brands, IMATS London welcomes Kat Von D Beauty, Kryolan Professional Make-up, Royal & Langnickel Brush Mfg., M.A.C. Cosmetics, Make Up For Ever, Urban Decay, NYX Professional Makeup, Nars, Bdellium Tools, Inglot and many more.
The event is the top destination for industry insiders from fashion to film and theatre; and attracts a wealth of knowledge and experience from industry leaders such as David Malinowski, co-winner of this year’s Oscar, BAFTA and Make-up Artists & Hair Stylists Guild Award for his work on Darkest Hour; Lan Nguyen-Grealis, renowned artist, author and beauty editor of Phoenix magazine; Einat Dan, a multiple award-winning make-up artist whose work has appeared in Vogue, Elle, Posh, InStyle, Maxim, Tatler and other publications; the Kat Von D Artistry Collective, and many more world-renowned artists and leaders.
Say "I Do" to the return of the International Make-Up Artist Trade Show (IMATS) to Olympia London.